[About]
[About me]
Hi! I’m Inês Sofia Reis, a Product Designer with experience in UX/UI, product strategy, and design for education, media and emerging technologies. I create digital experiences that are intuitive, purposeful, and grounded in research.
My background spans award-winning educational resources, EU-funded media innovation, and university-level teaching, where I blend creativity with strategic thinking to deliver meaningful products.
Remember that very little is needed to make a happy life.
-Marcus Aurelius, Meditations



[What I Bring, Backed by CliftonStrengths]
Human-Centered Approach
Designing experiences shaped by each user’s unique needs, supported by my strength in Individualization to craft meaningful and personalised solutions.
Human-Centered Approach
Designing experiences shaped by each user’s unique needs, supported by my strength in Individualization to craft meaningful and personalised solutions.
Human-Centered Approach
Designing experiences shaped by each user’s unique needs, supported by my strength in Individualization to craft meaningful and personalised solutions.
Vision-Driven Design
Using my Futuristic and Significance strengths to imagine forward-thinking, high-impact experiences that create real value for users and organisations.
Vision-Driven Design
Using my Futuristic and Significance strengths to imagine forward-thinking, high-impact experiences that create real value for users and organisations.
Vision-Driven Design
Using my Futuristic and Significance strengths to imagine forward-thinking, high-impact experiences that create real value for users and organisations.
Focused Excellence
Applying Focus and Maximizer to streamline complexity, prioritise what truly matters, and elevate solid ideas into exceptional, high-quality outcomes.
Focused Excellence
Applying Focus and Maximizer to streamline complexity, prioritise what truly matters, and elevate solid ideas into exceptional, high-quality outcomes.
Focused Excellence
Applying Focus and Maximizer to streamline complexity, prioritise what truly matters, and elevate solid ideas into exceptional, high-quality outcomes.
[My Experience]
ESMAD
Invited Professor
Sep. 2025 – Jan. 2026
Vila do Conde, Portugal
Led the Web Technologies course as main instructor (CTeSP).
Selected to replace senior faculty in Cognitive Ergonomics and Advanced Digital Prototyping.
Invited speaker at TSIW Endpoints.
ESMAD
Invited Professor
Sep. 2025 – Jan. 2026
Vila do Conde, Portugal
Led the Web Technologies course as main instructor (CTeSP).
Selected to replace senior faculty in Cognitive Ergonomics and Advanced Digital Prototyping.
Invited speaker at TSIW Endpoints.
ESMAD
Invited Professor
Sep. 2025 – Jan. 2026
Vila do Conde, Portugal
Led the Web Technologies course as main instructor (CTeSP).
Selected to replace senior faculty in Cognitive Ergonomics and Advanced Digital Prototyping.
Invited speaker at TSIW Endpoints.
MOG Technologies
Innovation Manager
Apr. 2024 – Jan. 2025
Maia Portugal
MOG Technologies
Innovation Manager
Apr. 2024 – Jan. 2025
Maia Portugal
MOG Technologies
Innovation Manager
Apr. 2024 – Jan. 2025
Maia Portugal
Secured EU project funding by producing strategic UX documentation for an international consortium.
Led UX research and usability improvements across media-tech products.
Conducted competitive analysis to support feature planning and long-term product strategy.
Kendir Studios
Product Owner & UX Designer
Fev. 2023 – Nov. 2023
Vila Nova de Gaia, Portugal
Kendir Studios
Product Owner & UX Designer
Fev. 2023 – Nov. 2023
Vila Nova de Gaia, Portugal
Kendir Studios
Product Owner & UX Designer
Fev. 2023 – Nov. 2023
Vila Nova de Gaia, Portugal
[What I Studied]
2023-2025
Master’s in Interactive Digital Media
ESMAD - Superior School of Media Arts and Design
2023-2025
Master’s in Interactive Digital Media
ESMAD - Superior School of Media Arts and Design
2023-2025
Master’s in Interactive Digital Media
Superior School of Media Arts and Design
2025
Course in Digital Health Innovation – InnovHealth
E2S - Porto's Superior School of Health
2025
Course in Digital Health Innovation – InnovHealth
E2S - Porto's Superior School of Health
2025
Course in Digital Health Innovation – InnovHealth
Porto's Superior School of Health
2020-2023
Bacherlor's Degree in Technologies and Information Systems for the Web
ESMAD - Superior School of Media Arts and Design
2020-2023
Bacherlor's Degree in Technologies and Information Systems for the Web
ESMAD - Superior School of Media Arts and Design
2020-2023
Bacherlor's Degree in Technologies and Information Systems for the Web
Superior School of Media Arts and Design
[Fun Facts]

Favorite Movie
Shrek 2

Favorite Movie
Shrek 2

Favorite Movie
Shrek 2

Favorite Game
Life is Strange

Favorite Game
Life is Strange

Favorite Game
Life is Strange

Favorite Artist
Poppy

Favorite Artist
Poppy

Favorite Artist
Poppy

Secret Passion
Art
I once wanted to be an art historian.

Secret Passion
Art
I once wanted to be an art historian.

Secret Passion
Art
I once wanted to be an art historian.

Active Hobby
Playing the Guitar
Was part of my university's musical group.

Active Hobby
Playing the Guitar
Was part of my university's musical group.

Active Hobby
Playing the Guitar
Was part of my university's musical group.